Monday, August 6, 2012

Kitchen TO GO | Fresh & Easy Neighborhood Market

 We have designed the Kitchen TO GO branding for Tesco’s US chain Fresh & Easy Neighborhood Market. The new branding solution was implemented on their private label packaging, advertising and point of sale materials.

Tuesday, July 31, 2012

Organic Branding | Fresh & Easy Neighborhood Market, USA


We have re-designed the organic branding for Tesco’s US chain Fresh & Easy Neighborhood Market. The new branding solution was implemented on their private label packaging, advertising and point of sale materials.

Tuesday, July 24, 2012

Unique LA Event


               
  
The Venue @ the Historic Barker Hangar
The 2nd Annual Unique LA event in Santa Monica last weekend was the  go to spot for new trends in food, fashion, design, art...you name it, all created from local designers and artists. Corey, the newest addition to the LA office went to the event and came back with a good review. All hand picked, these designers were chosen to exhibit their goods (and passion) to hopefully get some major exposure and new customers. In addition, Unique partners with many non-profits and donates 10% of the ticket sales! Once your in-- not only do you get a free ticket to the Orange County Fair but they have food trucks, free drinks & food samples, silkscreen t-shirts, photo booths, massage center, DIY (do-it-yourself craft booths) and much more! There was far too much to see in a few hours and the venue gets crowded, a good tip is to go in the morning to get the first looks. Unique is still very new, having launched in 2008 the creator, Sonja Rasula's mission is "to bring modern Made-in-America design to the masses, my goals are to help designers and small businesses grow and become sustainable, to support the local economy, and to teach shoppers the value of conscious consumerism." 

Thursday, July 5, 2012

A-Z | Prairie Style Architecture

Frank Lloyd Wright was an American Architect born in 1867 and a pioneer of the prairie school of architecture. He was a strong believer in bringing the outside in and designed buildings which he felt were sympathetic to their surroundings in harmony with nature. 

 Frank Lloyd Wright's home and Studio, Oak Park, Illinois - http://gowright.org/home-and-studio.html


Friday, May 25, 2012

A-Z | Vintage Inspired



Designers across all disciplines have always been inspired at the past. From vintage packaging through to letterpress typography designers have found the past a great source of inspiration. This goes hand in hand with consumers buying into vintage styled brands in a desire for nostalgia from simpler and less stressful times. 



Tuesday, May 15, 2012

A-Z | University Branding



It has taken a while for branding to seep into the world of higher education but over recent years, because of increased competition in the sector many universities and colleges have begun to re-vamp their branding so that it communicates their unique attributes more effectively and attracts students and staff.




Tuesday, May 1, 2012

A-Z | TRENDS


Throughout the years, packaging has evolved from a information tool to an identifying tool and, at present, is the focal mechanism used by consumers when relating product experience.

Packaging has evolved from a mere functionality of housing a product. It has now become a intricate part of the consumer decision making process. Creating simple and engaging packaging that directly impacts customer loyalty and brand credibility will always be at the forefront of design trends.

Here is a just a few 'trends' for this year:


Hand drawn Typography/Tactile design