Designers across all disciplines have always been inspired at the past. From vintage packaging through to letterpress typography designers have found the past a great source of inspiration. This goes hand in hand with consumers buying into vintage styled brands in a desire for nostalgia from simpler and less stressful times.
Friday, May 25, 2012
Tuesday, May 15, 2012
It has taken a while for branding to seep into the world of higher education but over recent years, because of increased competition in the sector many universities and colleges have begun to re-vamp their branding so that it communicates their unique attributes more effectively and attracts students and staff.
Tuesday, May 1, 2012
Throughout the years, packaging has evolved from a information tool to an identifying tool and, at present, is the focal mechanism used by consumers when relating product experience.
Packaging has evolved from a mere functionality of housing a product. It has now become a intricate part of the consumer decision making process. Creating simple and engaging packaging that directly impacts customer loyalty and brand credibility will always be at the forefront of design trends.
Here is a just a few 'trends' for this year:
Hand drawn Typography/Tactile design